August 12, 2020

Finding Great Comps, with Brian and Lynette Wolff

Episode 88:

The Wolff Couple have been training successful investors alongside the guru Ron LeGrand all across America for over 15 years. Now thousands of students use the training they created with Ron to achieve their dreams through real estate investing. Brian and Lynette are the acknowledged authorities on Scripts, LIVE Closing Calls, Acquisitionists, and Pretty Houses.

The Wolffs’ background makes them uniquely qualified to train you how to get rich in Real Estate. Lynette and Brian are straight talkers originally from Minnesota, with over 40 years of combined experience in the industry. As a new home sales agent, Lynette set an Arizona state record by selling 41 homes in one month! Brian was the Manager of a mortgage office in downtown Phoenix, and a Realtor as well.

When the Wolffs found Ron LeGrand they launched into real estate investing full time, and quickly replaced two 6-figure incomes. They began closing multiple deals per month in their own business, which now thrives with the help of their 2 sons (Dashel and Cale) and the rest of their pack. Together they’ve closed well over $100 million worth of real estate deals!

A huge focus for the Wolffs is Pretty Houses, because of the big profits you can make when you just know what to say, and all that awesome passive income. Plus Brian’s expertise in negotiating mortgages and Lynette’s in selling gorgeous homes quickly made them perfectly suited for Pretty Houses, where financing terms and urgency make deals. Brian also wrote screenplays in Hollywood for 7 years, so he had the ideal background to create the powerful and conversational scripts needed to close those big deals.

The other great thing about Pretty Houses is that you can delegate to an Acquisitionist and have the whole business done for you. One of the Wolffs’ many nicknames is the King & Queen of Automation and Delegation, and that is the true meaning behind the title of Ron’s new book, “The Less I Do, the More I Make.” In fact, out of all the famous authors and speakers Ron knows, he chose Brian to write the forward for his book! Ron also knew the Wolffs were the perfect ones for the job years ago when he hired them to teach his 4-day Pretty House Boot Camp.

The Wolff Couple have helped so many investors make big money, their binder of testimonials is thicker than a phone book! They’ve even coached so many of the people who are now training others that the students call them “Mentors to the Mentors”. Since they began real estate investing Ron’s way they have been so blessed, and now it has become Brian and Lynette’s life mission to be a blessing to others. They would truly love to help YOU achieve your dreams too!

What you’ll learn about in this episode:

  • Why getting accurate valuations is critical for making good decisions, and why both overvaluing and undervaluing a property is a dangerous mistake
  • Why accurate comps can help you establish and justify the value of a property, and how AVMs (automated valuation models) cause Zillow and others to undervalue a property
  • Why looking up comps is much easier now thanks to the internet, and how the DREAMS tool from the second level of Ron’s Gold Club helps you find ideal comps
  • What specific features you should be looking for in accurate comps, including how recently it has been sold, how big it is in square feet, and how far away it is
  • How the free Ownerly website works and can provide you with free comp information, and how to use it
  • How to use Zillow to find comps using the “lot lines” view and “recently sold” properties in the neighborhood around your property
  • Why having lots of red “for sale” dots in your neighborhood on Zillow’s map may indicate problems with the neighborhood
  • How Trulia can help you determine the “liveability” of a neighborhood and can indicate some of the great features of the neighborhood that you can use for marketing
  • How the “homes for rent in the area” feature on Trulia can offer you valuable insights into local rent pricing
  • How Eppraisal can help you get a bit more information about an area, and how it offers great training, reports, and FAQs


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